ROK and Jelly call on Clapton students to create new ROK logo

ROK launches competition for new logo

Reach Out 2 Kids (ROK) is working with illustration agency and animation production company Jelly London to give students at Clapton Girls Academy the opportunity to lead on the redesign of ROK's logo. 

Jelly London, one of ROK current partner companies, has prepared a full client brief on behalf of ROK for Clapton students who, either working individually or in teams, will design their proposed alternative to the current ROK logo.

Jelly will then decide on a shortlist, adding any required finishing touches and produce professionally finished products for ROK to choose from. The successful student, or team of students, will see their design used on ROK's website, social media and everywhere the charity promotes its brand for a number of years.

Denise Stephenson, ROK CEO and founder, said: "We are so pleased that this idea was able to come to fruition through the enthusiasm and energy of Chris and his team at Jelly. 

"The opportunities for young people are immense - the project is structured in a similar way to those in the 'office' environment and so students get a bit of an insight into working to a client brief. 

"The greatest thing, however, is that we will see the broad expanse of creativity in these young people and for one - or a team - of them to be able to showcase that skill in this way is an amazing opportunity.

"We hope that, for some, their future career goals will be cemented during this project. Thanks so much to Jelly London and Clapton Girls' Academy for your help and support."